My image of Manhattan was a big busy, crowded city. Many neon signs in Times Square might have brought me that idea of crowdedness. In fact, the street was full of people, and they were shouting and cars were honking all night. On the other hand, very early in the morning there was a short time of silence. I felt kind of awkward going to bed with lots of noise and waking up to almost no sounds. However, there were some people already walking on the street when I looked down from the window; most of them seemed like office people who were heading to work. It is hard to believe there are so many offices in that area from the day and night. This sign of Starbucks that is located where just a block away from Broadway is difficult to find because the typeface isn’t distinct enough. Even more, the reflection decrease legibility as well. That makes it easy to lose the detail and from the front of the sign it is almost impossible to define the letters. However, most of the Starbucks Coffee shops have the recognizable signs with that famous logo, so it is easy to find the place even in busy streets like Broadway. This sign of Starbucks doesn’t have as much impact as the usual one, but it stands there humbly.
The next photo is an advertisement of DKNY, a famous clothing bland in the Soho area. Even, it is a huge image it was hard to recognize that it as typography, but once I noticed it gave me a huge impact and stayed in my mind. The letters are really bold to creates the space of painting in the typeface. The painting is a beautiful monotone site of NYC, which indicates the mood of NY and how the brand strongly relates to the city. These typographies are common in calmness, but both of them gave me strong impressions to me; moreover, they are representative of people who are quiet but who are maintaining the city.
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